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Ana Valenzuela
Ana Valenzuela
ESADE-Ramon Llul and Baruch College, CUNY
Verified email at baruch.cuny.edu - Homepage
Title
Cited by
Cited by
Year
Brands as signals: A cross-country validation study
T Erdem, J Swait, A Valenzuela
Journal of marketing 70 (1), 34-49, 2006
14892006
Performance of store brands: A cross-country analysis of consumer store-brand preferences, perceptions, and risk
T Erdem, Y Zhao, A Valenzuela
Journal of Marketing Research 41 (1), 86-100, 2004
5272004
Contingent response to self-customization procedures: Implications for decision satisfaction and choice
A Valenzuela, R Dhar, F Zettelmeyer
Journal of marketing research 46 (6), 754-763, 2009
2182009
Position-based beliefs: The center-stage effect
A Valenzuela, P Raghubir
Journal of Consumer Psychology 19 (2), 185-196, 2009
2132009
Identifying successful marketing strategies by export regional destination
N Lado, E Martínez‐Ros, A Valenzuela
International marketing review 21 (6), 573-597, 2004
1662004
Pleasurable surprises: A cross-cultural study of consumer responses to unexpected incentives
A Valenzuela, B Mellers, J Strebel
Journal of Consumer Research 36 (5), 792-805, 2010
1602010
Shelf space schemas: Myth or reality?
A Valenzuela, P Raghubir, C Mitakakis
Journal of Business Research 66 (7), 881-888, 2013
1542013
Consumer responses to corporate social responsibility (CSR) contribution type
D Hildebrand, Y DeMotta, S Sen, A Valenzuela
Journal of Consumer Research 44 (4), 738-758, 2017
1352017
Center-of-inattention: Position biases in decision-making
P Raghubir, A Valenzuela
Organizational Behavior and Human Decision Processes 99 (1), 66-80, 2006
952006
Are consumers aware of top–bottom but not of left–right inferences? Implications for shelf space positions.
A Valenzuela, P Raghubir
Journal of Experimental Psychology: Applied 21 (3), 224, 2015
842015
Good vibrations: Consumer responses to technology-mediated haptic feedback
R Hadi, A Valenzuela
Journal of Consumer Research 47 (2), 256-271, 2020
812020
A meaningful embrace: Contingent effects of embodied cues of affection
R Hadi, A Valenzuela
Journal of Consumer Psychology 24 (4), 520-532, 2014
552014
The role of cultural orientation in bargaining under incomplete information: Differences in causal attributions
A Valenzuela, J Srivastava, S Lee
Organizational Behavior and Human Decision Processes 96 (1), 72-88, 2005
522005
Role of information asymmetry and situational salience in reducing intergroup bias: The case of ultimatum games
A Valenzuela, J Srivastava
Personality and Social Psychology Bulletin 38 (12), 1671-1683, 2012
372012
Center of orientation: Effect of vertical and horizontal shelf space product position
A Valenzuela, P Raghubir
ACR North American Advances, 2009
322009
How banner ads affect brand choice without click-through
A Mitchell, A Valenzuela
Online consumer psychology: Understanding and influencing consumer behavior …, 2005
222005
Global Consumption:(How) Does Culture Matter?
CA Russell, A Valenzuela
Advances in Consumer Research 32, 86, 2005
212005
The cake looks yummy on the shelf up there: The interactive effect of retail shelf position and consumers’ personal sense of power on indulgent choice
A Wongkitrungrueng, A Valenzuela, S Sen
Journal of Retailing 94 (3), 280-295, 2018
202018
Male—Female Dynamics in Groups: A Field Study of The Weakest Link
P Raghubir, A Valenzuela
Small Group Research 41 (1), 41-70, 2010
192010
Impact of vertical line extensions on brand attitudes and new extensions: The roles of judgment focus, comparative set and positioning
M Palmeira, J Lei, A Valenzuela
European Journal of Marketing 53 (2), 299-319, 2019
182019
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