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Lauren Grewal
Lauren Grewal
Associate Professor of Business Administration, Dartmouth College
Verified email at tuck.dartmouth.edu - Homepage
Title
Cited by
Cited by
Year
The future of social media in marketing
G Appel, L Grewal, R Hadi, AT Stephen
Journal of the Academy of Marketing Science 48 (1), 79-95, 2020
26792020
In Mobile We Trust: The Effects of Mobile Versus Non-Mobile Reviews on Consumer Purchase Intentions
L Grewal, AT Stephen
Journal of Marketing Research, 2019
2112019
The Self-Perception Connection: Why Consumers Devalue Unattractive Produce
L Grewal, J Hmurovic, C Lamberton, RW Reczek
Journal of Marketing 83 (1), 89-107, 2019
2022019
When Posting About Products on Social Media Backfires: The Negative Effects of Consumer Identity Signaling on Product Interest
L Grewal, AT Stephen, N Coleman
Journal of Marketing Research 56 (2), 197-210, 2019
1922019
Age differences in self-referencing: Evidence for common and distinct encoding strategies
AH Gutchess, R Sokal, JA Coleman, G Gotthilf, L Grewal, N Rosa
Brain research 1612, 118-127, 2015
552015
Complaint De-Escalation Strategies on Social Media
D Herhausen, L Grewal, KH Cummings, AL Roggeveen, ...
Journal of Marketing 87 (2), 210-231, 2023
472023
Loved As-Is: How God Salience Lowers Interest in Self-Improvement Products
L Grewal, EC Wu, KM Cutright
Journal of Consumer Research 49 (1), 154-174, 2022
242022
Hidden barriers to marketplace disability accessibility: An empirical analysis of the role of perceived trade-offs
L Grewal, H Van Der Sluis
Journal of Consumer Research 51 (1), 66-78, 2024
82024
Delivering affordable clean energy to consumers
PK Kopalle, J Burkhardt, K Gillingham, LS Grewal, N Ordabayeva
Journal of the Academy of Marketing Science, 1-23, 2024
32024
When Giving Thanks Means More: The Impact of Publicly Versus Privately Sharing Gratitude in Gift-Giving
L Grewal, M Steffel, D Grewal
ACR North American Advances, 2017
2*2017
Identity in the digital age
L Grewal, AT Stephen
Handbook of Research on Identity Theory in Marketing, 388-403, 2019
12019
Ugly Food, Negative Feelings: Why Consumers Won’t Pay More for Unattractive Produce
L Grewal, J Hmurovic, C Lamberton, RW Reczek
12018
Where Organizations Take a Stance Matters: The Role of Social Media Channels on Consumer Attributions of Firm Committment
F Wu, L Grewal, H Van Der Sluis, A Krishna
Advances in Consumer Research 50, 345-346, 2022
2022
Influencer Effectiveness: Contexts and Boundaries
J Joseph Watson, L Grewal, S Segal
ACR North American Advances, 2020
2020
Language Dynamics in Employee–Customer Text-Based Interactions
FJ Villarroel Ordenes, D Grewal, L Grewal, P Sarantopoulus
Language Dynamics in Employee–Customer Text-Based Interactions 30, 189-189, 2019
2019
Managing Online Venting: the Impact of Temporal Distance on the Perception of Negative Online Reviews
L Grewal, A T Stephen, Y Bart
ACR North American Advances, 2019
2019
Goal Pursuit Recommendations and Self-Conscious Emotions: Why and When the Form of Recommendation Affects Closeness and Motivation
L Grewal, PJ Liu, E Baskin
Advances in Consumer Research 47, 598-599, 2019
2019
What Makes for Impactful Reviews? New Perspectives on Factors Driving the Influence of Online Reviews
H Nikolova, A Bleier
Advances in Consumer Research 45, 140-145, 2017
2017
Advances in Mobile Consumer Behavior: Effects on Content Generation, Social Persuasion, Mobile Targeting and Shopping Behavior
S Melumad, JJ Inman, MT Pham, AT Stephen, L Grewal, PP Zubcsek, ...
Advances in Consumer Research 43, 2015
2015
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